I am writing this blog not to complain but to talk about some of the things that I have observed being a member of one of the Heavy Metal Bands in the Underground Heavy Metal Scene. I also am writing this to offer some guidance to all of the bands that make up this scene. You know who you are. I bet some of the advice that I offer here can help other Metal scenes throughout the country or the world, but this is specific to NYC only because it is all I know.
The greatest thing about the underground is the freedom of musical expression that is so readily available. I mean lets face it...if you call up a local venue or promoter and tell them that you will bring 20 people to one of their events, you are pretty much guaranteed to play a show no matter how good or bad you are. And that shouldn't be too hard, 4 guys in a band all bring one girlfriend and 4 friends each you got your 20 right there. Like I said, this is a good thing because I think everyone should have a platform to express themselves musically. So if you are honest about the fact that all you are there to do is express yourself and you are not trying to reach a larger audience, the underground is a great place for you....however....
Most of the people that I run into are using the underground to get to another place. I would say a lot of them are looking for a record label to "discover" them and offer them some sort of recording deal, and an avenue for them to tour the world playing their music....Slam One Down is for sure.
The New York City Underground is a double edged sword. And when I say NYC underground I mean NYC, the 5 boroughs, Rockland etc., North Jersey & Long Island etc. The reason that it is a double edged sword is because there are a ton of places to play. This is a good thing and bad thing...the reason that it is a good thing is because it is very easy to get a show and play live. The reason that it is bad is because....
....So here is the problem...there are soooooo many bands and sooo many venues and we have a very small and concentrated scene (or better said, not a lot of people). SO what happens is every band takes their 10 or 20 people and take them to wherever they can get a show. Then what happens is the band plays 1 week in NYC, the next week in Brooklyn, the next week in Jersey and the next week in L.I. The problem is that now they keep asking their friends to follow them to every show and their friends go to the first 2 shows and then say to themselves I wont go this week, I'll go next week because they will obviously be playing again next week or so. I mean let's face it, even if Metallica played every Friday for 6 months at the Garden, by the end of the first month there would be like 100 people there. What Metallica does is plays once and then leaves and does not come back for a year and makes people come out everytime they play. It's a simple strategy.
You can ask anyone in the scene, I go to almost every underground show that I can. The only time i don't is if we have a show or practice. If someone invites me, I go and you don't even have to call me. I go on facebook and look at today's events and I go to whoever is playing wherever. But I have to, because I am a true supporter and I have to promote my band. I also hope and expect people to do the same for me. But guess what, most people are not like me and do not care about the scene the way I do.
So here is what is happening, their are about 20 or 30 solid bands that are really doing well and making some noise in the scene. They perform well, write good music, get the crowds involved, bring 20-60 people and throw a good party. But most of them are not getting anywhere because the whole scene is being watered down. Everyone is playing every week in the city and all the time. So I have a bit of a solution to the problem. This is not a perfect solution and is going to take time to organize but if we all start working together it can work well....to be continued!!!!-J.R.
Tuesday, June 29, 2010
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